Federal Hotels International – Group of Hotels & Serviced Suites.
Federal Hotels International
Focusing on one channel to maximize their ROI
THE CHALLENGES -----
Federal Hotel, a prominent player in the hospitality industry, sought to boost their branding and drive sales for their group of hotels and F&B outlets.
They needed help in terms of creating and optimizing ad campaigns to reach their target audience and effectively promote their offerings.
THE SOLUTION -----
Our creative solution was to transform their current assets into dynamic and engaging videos.
To ensure maximum impact, we employed a precision-targeting strategy. We researched and set our sights on potential tourists and travellers in selected countries. Recognizing the importance of language, we meticulously translated and localized the videos to cater to targeted countries.
Reached >9.7m audiences. Increase in room bookings & F&B sales.
THE IMPACT -----
Our video campaigns reached >9.7 million audiences and achieving a high number of video views and engagement across social media platforms
This result led to an increase in sales for rooms and F&B throughout the campaign period.