Case Study

 Tourism Selangor – Your Smart Online Travel Guide In Selangor.
Tourism Selangor

Positioning Selangor as the place to visit once borders are open

THE CHALLENGES -----

Tourism Selangor is focused on promoting the rich cultural and natural heritage of the state of Selangor.

Many locals and international tourist are still unaware of the offerings and promotions provided by Tourism Selangor and the state itself, which has contributed to low traffic to their website.

THE SOLUTION -----

We created a marketing strategy to increase reach and brand awareness as well as promoting Tourism Selangor website’s content through multiple display platforms. In addition, we also designed and developed the creatives for the campaign.

The campaign was designed to target potential visitors who were/are interested in traveling to Selangor or learning more about the local attractions available in the state.

Increase in website traffic with high session duration.
THE IMPACT -----

The campaign ran successfully which lead to high brand awareness and user engagement.

By targeting a specific audience and leveraging a variety of platforms, Tourism Selangor was able to effectively raise awareness of their brand and drive more traffic to their website.

More Work